Lamb Weston

Product Design / UI Design

2 Projects

Potato Perks Loyalty App

Food Show Application

Potato Perks Loyalty App

The Overview

Lamb Weston Holdings, Inc. is an American food processing company that is one of the world's largest producers and processors of frozen french fries and other frozen potato products

The Problem

Lamb Weston wanted to create a fun loyalty program that’s easily accessible to use. The goal was to allow restaurant operators to earn points and redeem them for perks that benefit both the front and back-of-house operations.

The Solution

Create an app, Potato Perks Loyalty program, that lets their users gain the most of their experience on Lamb Weston. The app will not only let users earn and redeem points but also gain access to valuable operator resources, recipe inspiration and industry insights to help keep their restaurant on trend

Interactive onboarding

After the user downloads the app, the onboarding process will be the first thing they encounter. We designed a series of fun and playful steps that lets users engage with the content and informs them of the app’s value and benefits

Seamless tutorial

Once the user completes their onboarding they will have the option to go through a simple yet informative tutorial. The tutorial will show the users how to navigate through the app and how to successfully experience the app’s full potential

Feature highlights

The main features of the app focuses on earning and redeeming points and gaining access to valuable operator resources, recipe inspiration and industry insights

Insights
Recipes
Products
Perks

Insights

Gives insights on the industry to help keep their business on trend

Recipes

Users can explore all Lamb Weston recipes and find the right inspirations for their restaurants

Products

Users can browse through all Lamb Weston products and find what’s right for them

Perks

Users can track their points and redeem them for rewards that best support their business

Food Show Application

With our established year long contract with Lamb Weston we fulfilled a couple impactful projects ranging from the re-design and development of their website and a customer loyalty website app.

The Overview

The Problem

Lamb Weston needed a way to provide business customers with a quick way to discover new products, access resources, learn about recipes, take quizzes and connect with a sales rep while visiting the Lamb Weston booth at industry trade shows.

The Solution

Designed a web application experience specifically for tablets. This app allows Lamb Weston customers to easily interact with their service in a fun way at industry trade shows and help Lamb Weston build their customer base. Lastly to make sure the experience felt cohesive and part of the digital ecosystem we reused components from their design system library.

Feature highlights

The main features of the app focuses on new product discoveries, access to resources / new recipes and the ability to take quizzes

Fry consumer quiz
Trending fry recipes
Explore products

Fry consumer quiz

This quiz helps users get a better idea of which Lamb Weston products suits their business and customers. They are prompted to answer a set of simple yet direct questions then are able to view their results right after